Urmi's Journal — food & wellness content that moves
food & wellness content that moves

Real food, real energy.

Short-form food & wellness video — my face, my voice, my hands. Made to stop the scroll and sell the feeling.

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Recipes ✦ Wellness ✦ Face & voice ✦ Hooks that convert ✦ PR & collabs ✦  Recipes ✦ Wellness ✦ Face & voice ✦ Hooks that convert ✦ PR & collabs ✦ 
what this is

Food & wellness videos, made to convert — face, voice, or pure product b-roll. Small steps, big progress.

On-camera UGC

Face, voice, personality — content that feels like a friend's rec.

Aesthetic b-roll

Slow, appetizing product motion — steam, pours, texture — that earns the save.

Hook-first edits

Scroll-stopping openers, built for Reels, Shorts & TikTok.

Food & Wellness

the work

Recipes, drinks and rituals — hover any card to watch.

recipe
5-seed mix · slow shot
wellness
Anti-inflammatory tea
on-camera
Black sesame · with me
b-roll
Black sesame · close-up
recipe
Crispy fried chicken
b-roll
Pickled onions · pour
voiceover
Cranberry pour · voiceover

On the Shelf

unboxing & PR

A quick look at what's currently on rotation — swap these for any brand's product shots.

1 Carbamide Forte Salmon Fish Oil 1000mg
Salmon Fish Oil · 1000mg
2 Carbamide Forte Melatonin 3mg with Tagar and Vitamin B6
Melatonin 3mg · sleep support
3 Tata 1mg Calcium plus Vitamin D3 tablets
Calcium + Vitamin D3
4 Labyrinth Nutrition Melatonin 10mg capsules
Melatonin 10mg · natural sleep aid
5 Carbamide Forte 5x Strength Omega-3 Fish Oil 2730mg
5x Strength Omega-3 · 2730mg
My Scrapbook Cooking — front cover My Scrapbook Cooking — back cover
also — I wrote a cookbook

My Scrapbook Cooking

Recipes, memories & moments — wholesome everyday cooking that's simple, balanced and full of flavor. The same warmth I bring on camera, gathered into one book.

"Cooking is more than just food — it's love, memories and moments that matter."

Simple · Real · Delicious

Easy to work with, start to finish

good things take time
i

Brief

You share the product and the vibe. I listen closely.

ii

Create

I film & edit — on camera, voiceover or b-roll, your call.

iii

Refine

One round of revisions, until it's exactly right.

iv

Deliver

Platform-ready files, hooks and variations you can run.

let's make something with energy

Ready to see your product move.

Open for PR, gifting & brand collabs — a few brands each month. Let's talk.

or reach me directly at talktome@caloriematterss.com / WhatsApp

Urmi's Journal · food & wellness content · open for PR & brand collabs · Kolkata